ONLINESHOP

The mountain cable cars in the Adelboden-Lenk ski region are introducing a new, dynamic pricing model for the 2023/24 winter season. With the new pricing strategy, we want to offer our guests the best possible service because those who book early benefit from attractive early booking discounts. The pass prices will no longer go down.

A dynamic pricing model is – as the name suggests – dynamic and continuously recalculates ski pass prices. An algorithm calculates the price. The current price is made up of various factors – season phase (high or low season), day of the week, booking date, current booking status in the webshop and, from a certain point onwards, the weather forecast. In any case, the earlier you book your pass, the cheaper the price. The price seen is always the cheapest, and it will not go down.

With our new pricing strategy, we want to offer guests the best possible service because those who book early benefit from attractive booking discounts. In contrast to the previous system with fixed prices, the dynamic pricing model does justice to various price perceptions, which means we are again appealing to a greater number of guests with a decreased willingness to pay.

The dynamic pricing model can also direct guest flows, making the on-site experience even better for you as a skier. The aim is to utilize the facilities and areas of Adelboden-Lenk more evenly, to make skiing more attractive in terms of price during the low season and to reduce waiting times in the valley and at facilities in the ski areas.

Generally, the earlier you book, the cheaper your pass. The price will not go down.

You also save money as a guest if you book outside the high season or for lower-demand days (e.g., weekdays instead of weekends). We recommend buying your ski pass in the webshop because guests who book early benefit from lower prices.

You save time, don’t have to queue and enjoy more twists and turns on the slopes. You can load your pass directly onto a SKIDATA data carrier (Adelboden-Lenk or another ski resort with the skidata system) and pass directly through the turnstile without queuing. Also, you will get the best pass price if you book early.

No. The pass insurance included in the price provides cover if the pass cannot be used owing to the following:

Weather conditions: Storm, avalanche danger and excessive snowfall, which reduces the number of operating lifts (sections) in the station area to fewer than three* (if the nearest lift is more than 30 minutes by car/public transport from your vacation stay/accommodation location (perimeter tourism Adelboden-Frutigen-Lenk).

*excl. small lifts and individual ski lifts (see insurance terms and conditions).

Information regarding purchased ski passes for partial areas can be found under the general terms and conditions of “europe assistance”.

No. The group rates and the prices for schools are not priced dynamically. However, there are two different fixed rates. If you are travelling with a group, we recommend comparing the fixed group rates with the current dynamic rates in the webshop store before booking.

Your ski pass can be loaded onto a data carrier from SKIDATA or a SwissPass. The data carrier can be reused for the next pass purchase.

If you do not have a SKIDATA data carrier or a SwissPass, select the “pick-up” option when booking online. You will receive an e-mail confirmation with which you can pick up your pass at all ticket offices or a cable car ticket machine in the Adelboden-Lenk ski region. You can reuse the Keytix we issue next time you visit us.

You can find all the information about the operating hours here.

Our friendly support team is available every day from 8.30 to 12.00 and from 13.30 to 16.30 by phone or e-mail:

Phone +41 33 952 52 52

Mail: info@daenk.ch